Google's Matt Cutts dishes out the current on tag clouds and how it bears upon search engine optimization. To start off, tag clouds are the visuals you see on the left or appropriate side bar of a blog web site which are made up of words or tags that are actually links to the tag pages on the web site. Frequently used tags come out huge than those that are seldom employed. Cutts said there was a time when tag clouds were so big in blogging that a lot of bloggers applied them to make the site more appealing. But according to Google, utilizing tag clouds may not be beneficial for search engine optimization.
This is because tag clouds can be overdone. And when this happens, Cutts explained that Google may mark your blog for keyword stuffing, which is a capital sin in search engine optimization. SEO uses just the proper keyword density and relies on beneficial content to accomplish ranking.
Making categories is recommended, not making tag clouds. Cutts said that he utilises this strategy himself. With categories, visitors are given smart directory of subjects prominent in the blog, which may be the one they find of value to them. With more visitors enjoying the content, posting comment, and coming to the website, Google will most decidedly grant it a higher ranking.
Without supplying a definitive rule, Cutts called for others to think hard about whether or not to apply tag clouds. He explained that less is more could be the recipe for employing tag clouds; and that zero at all is best.
In tag clouds, duplicate content, which you can get penalised by Google for, occurs when the link created goes to the tag URL when it has the like content as in the post url, homepage url, and other urls you made for the post in your web site. When visitors go to the tag URL, thinking the link carries something else, and see that it has the duplicate content as the post, it's not hard to suppose that they will be let down. A site can easily lose visitors and slide downwards in the rankings this way.
What is the moral of the story? Content is indeed the bloodline of search engine optimization.
For more on Matt Cutts and Google's look at tag clouds, please watch http://www.trafficgenerationcafe.com/google-tag-clouds/.
This is because tag clouds can be overdone. And when this happens, Cutts explained that Google may mark your blog for keyword stuffing, which is a capital sin in search engine optimization. SEO uses just the proper keyword density and relies on beneficial content to accomplish ranking.
Making categories is recommended, not making tag clouds. Cutts said that he utilises this strategy himself. With categories, visitors are given smart directory of subjects prominent in the blog, which may be the one they find of value to them. With more visitors enjoying the content, posting comment, and coming to the website, Google will most decidedly grant it a higher ranking.
Without supplying a definitive rule, Cutts called for others to think hard about whether or not to apply tag clouds. He explained that less is more could be the recipe for employing tag clouds; and that zero at all is best.
In tag clouds, duplicate content, which you can get penalised by Google for, occurs when the link created goes to the tag URL when it has the like content as in the post url, homepage url, and other urls you made for the post in your web site. When visitors go to the tag URL, thinking the link carries something else, and see that it has the duplicate content as the post, it's not hard to suppose that they will be let down. A site can easily lose visitors and slide downwards in the rankings this way.
What is the moral of the story? Content is indeed the bloodline of search engine optimization.
For more on Matt Cutts and Google's look at tag clouds, please watch http://www.trafficgenerationcafe.com/google-tag-clouds/.
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