Tuesday, January 25, 2011

Lansing Web Design Tips: Elements to a Great Website

By Abraham Pruitt


What makes a website fail or become successful? We've always wondered about this. Writers will claim that content should be king for a website's success, but talk to companies like Lansing Web Design and they'll tell you it's website design that determines if a website will succeed or not. In fact, Lansing Web Designer readily shared what elements every website must have to make it top the top. Without further ado, here are tips that they disclosed to us:

1. A great name- Lansing Web Design certainly believes in covering the basics. Designing a great website always has to start with a great name. The name must be catchy, memorable, and basically states what company sells or promotes. The Lansing Web Designer we talked to said that without a great name, customers will never be able to find you, no matter how fabulous your website is!

2. Good visual design- Before a visitor even starts reading the headline or the first word to your website, he will already have seen the design. This is why Lansing Web Design states that great visual design is an utmost priority. While it's nice to have extra features, all that's really needed is a clean and simple design. Do not make your website overcrowded. Instead, make it's simplicity be the outstanding factor that will mark it from your competitors.

3. Good user Interface- Besides looking good, your website must be relatively easy to use! This is the key to have a functional website. When designing your website, Lansing Web Design says that it is important to keep your average user or customer in mind. You should ask yourself if your users will be tech illiterate, computer savvy, and make the necessary adjustments from there.

4. Keep primary navigation above the fold- Many web designers do not even think this aspect of the website is important, but not Lansing Web Design. Keeping the primary means of navigation above the fold will mean that your site is ultimately easier to navigate. Visitors will save time, not having to scroll down to find other pages to your site. It just makes the visitor's experience in your site ultimately more fluid, and makes your site more user-friendly.

5. Great content- Those writer's were indeed right! Content is key for any website to do good. Good design can only take you so far, but bottom line, what you're saying will be the one that will really stick to your readers minds, and keep them coming back for more! Make sure your content is easy to understand, direct, interesting and will draw the reader in!




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